If you own a property in Cabo San Lucas or are considering investing, one of your biggest decisions will be choosing between short-term vacation rentals (Airbnb/VRBO/ETC) and long-term traditional leases. Each model has unique advantages, challenges, and hidden costs.
In this guide, we’ll break down:
✔ Key differences between Short-term rentals and long-term rentals in Los Cabos
✔ Pros and cons of each strategy
✔ Management and maintenance costs
✔ Marketing strategies for each model
✔ Which generates higher profits? (Including real market data)
1. Key Differences: Airbnb vs. Long-Term Rentals in Los Cabos
| Factor | Airbnb/Short-Term Rental | Long-Term Lease | 
|---|---|---|
| Contract Length | Daily/weekly bookings | 6 months to 1+ years | 
| Income Potential | Higher in peak season (Dec-Apr) | Stable but lower | 
| Flexibility | Use the property when vacant | Tenant occupies full-time | 
| Maintenance | More frequent (cleaning, wear & tear) | Less intensive | 
| Marketing | Requires professional photos, SEO, reviews | Minimal promotion needed | 
2. Pros and Cons of Each Rental Strategy
🔹 Plataforms & Short-Term Rentals
Advantages:
- 
Higher peak-season income: A well-located Los Cabos property can earn 2-3x more than long-term rentals in winter. 
- 
Flexibility: Block dates for personal use. 
- 
Diverse clientele: Attract international tourists. 
Disadvantages:
- 
High operational costs: Cleaning fees, platform commissions (15-20%), maintenance. 
- 
Seasonal instability: Lower occupancy in Sept-Nov (hurricane season). 
- 
Time-intensive: Guest communication, check-ins, urgent repairs. 
🔹 Long-Term Rentals
Advantages:
- 
Steady cash flow: A 1-year lease guarantees fixed monthly income. 
- 
Less wear & tear: Fewer turnovers mean lower maintenance. 
- 
Passive management: No daily guest interactions. 
Disadvantages:
- 
Lower profitability: Earns 40-60% less than Airbnb in tourist zones. 
- 
Problem tenants risk: Late payments or evictions. 
- 
No personal use: Property is occupied year-round. 
3. Management & Maintenance Costs
Airbnb (Short-Term Rental)
- 
Cleaning fees: $50-$300USD per stay (varies by property size). 
- Maintenance: General home and equipment maintenance, including air conditioning, pool, plumbing, carpentry, painting, etc.
- 
 Platform fees: 15-20% per booking.
- 
Additional services: High-speed WiFi, toiletries, pool maintenance. 
- 
Marketing: Professional photos ($200-$500USD), Airbnb SEO, paid ads. 
Long-Term Rental
- 
Basic maintenance: Occasional repairs, repainting every 2-3 years. 
- 
Lease management: Lawyer/agent fee (1 month’s rent). 
- 
Rental insurance: Covers damages or unpaid rent. 
4. Marketing Strategies for Each Model
Airbnb (Targeting Tourists)
- 
Professional photos: Essential for high booking rates. 
- 
SEO optimization: Use keywords like “luxury Cabo villa near beach” or “family-friendly vacation rental.” 
- 
Dynamic pricing: Tools like PriceLabs adjust rates based on demand. 
- 
Unique experiences: Offer “private yacht add-ons” to boost appeal. 
Long-Term Rentals (Targeting Expats/Residents)
- 
Real estate platforms: List on Vivanuncios, Trovit, Facebook. 
- 
Corporate partnerships: Lease to expats working at local resorts. 
- 
Flexible leases: 6-month terms for temporary workers. 
5. Which Generates More Income in Los Cabos?
Absolutely short-term rentals, however this will largely depend on capacity and demand during the holiday season.
💡 Conclusion: If you want maximum profitability and can handle operations, Airbnb wins. If you prefer low-effort stability, choose long-term rentals.
6. Hybrid Strategy: The Best of Both Worlds?
Some owners combine both models:
- 
Long-term tenants in low season (Sept-Nov). 
- 
Switch to Airbnb in peak season (Dec-Apr). 
⚠ Key requirement: A flexible lease agreement.
Final Verdict: Which Should You Choose?
- 
Pick Airbnb if: You want higher returns, have management support, and your property is in a tourist hotspot. 
- 
Pick long-term if: You prioritize hassle-free, steady income. 
Need Help Managing Your Cabo Property?
At Cabo Estate Management, we specialize in maximizing returns for short-term and long-term rentals. Get a free consultation!
📞 Phone: +52 624-159-3843
📧 Email: Caboestatemgmt@gmail.com
 
				 
															
